Tag: segmentation

The Incredibly Practical Guide to Email Marketing for E-Commerce Brands: Part 1

Everyone gather ’round, we’re about to tell you a story about email marketing for e-commerce: Johnny is quite the ambitious young man. After college he

Segmentation: What, Why, and How to Segment Email Lists

What is Segmentation? Segmentation is an important tool for targeting email-marketing campaigns. Segmentation is when you filter your list by certain criteria in order to

Best Practices for Modern Email Marketing

Email marketing has been around for nearly 40 years. As one of the oldest forms of digital marketing (hey, it’s all relative, right?!), it has

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Tag: segmentation

The Incredibly Practical Guide to Email Marketing for E-Commerce Brands: Part 1

Segmentation: What, Why, and How to Segment Email Lists

Best Practices for Modern Email Marketing

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