All posts in the Industry Guides category.
30 posts
Effective segmentation enables non-profits to create tailored communication strategies that deepen supporter relationships and maximize resources. Learn key...
Learn how to cultivate alum loyalty and support through effective email communication. Discover practical strategies for crafting compelling messages, overco...
Transform your higher education email strategy and drive real results! This comprehensive guide explores list-building tactics, crafting compelling subject...
Discover effective strategies for crafting personalized, compelling email content to enhance donor engagement and increase donations for nonprofits.
By Lauren H. Dowdle Schools of all sizes and levels are tasked with creating emails to engage students and their parents—and these seven types of campaigns c...
By Lauren H. Dowdle Between managing students, faculty, district expectations, and the every-day tasks that come with working at an educational institution,...
By Lauren H. Dowdle As parents and students prepare to head to the classroom, now’s the time to welcome them with an engaging back-to-school email from your...
By Lauren H. Dowdle Tasked with taking care of the public, local governments often rely on the support and involvement of the community to help make that pos...
By Lauren H. Dowdle A church’s goal is to engage with people, but that shouldn’t be limited to when they are there in-person. To expand and improve the relig...
By Lauren H. Dowdle Creating an engaging school newsletter for parents can seem like a daunting task—but it doesn’t have to be that way. Check out these five...
By Lauren H. Dowdle Ask any educational institution what’s been the key to their success, and you’ll likely hear a range of responses. But one of the key fac...
Techniques to increase email engagement and monetary support that every nonprofit should use By Lauren H. Dowdle Nonprofits wouldn’t exist without the suppor...
By Lauren H. Dowdle Each generation is known for possessing certain general traits, preferences, and ways of doing things. To best reach a specific age group...
By Lauren H. Dowdle Schools not only review prospects, but students and their families are also deciding where they want to attend. Being the place they choo...
The recent few years have drastically changed the world as we once knew it and many organizations and educational institutions were faced with a new set of c...
Parents’ expectations of their child’s education has risen (with good intent and reason), and they want to be kept up to date and engaged in every step. Pare...
When done right, a strategic email program can have a tremendous impact on your overall communication plan for your church. In this article, we go through wh...
Church newsletters are an excellent way to inform your congregation of upcoming events, recent news, and fundraising opportunities and keep churchgoers in th...
How to choose the right nonprofit email tool and examples of excellent charity email templates you should copy.
The only charity and nonprofit email campaign playbook you’ll ever need. We explain everything you need to grow your donor base and your audience.
By Lauren H. Dowdle The need for charities has only grown during the past two years—with no sign of that slowing down anytime soon. To be able to meet that n...
Whether you’re a church wanting to keep members updated or a religious website sending daily devotionals or content, crafting an engaging email marketing cam...
Fundraising for nonprofit organizations is not a simple task. Fundraising successfully is even harder. But fundraising successfully on a budget? Now that see...
With more brands sending emails during the pandemic, make sure to incorporate these techniques so your campaigns don’t get lost in the crowd.
When it comes to the end of the year, many nonprofits find themselves scrambling to find the best and most effective strategies to boost their fundraising. T...
If you work for a charitable organization, we commend you. You and your team are making a difference in the world and the work you do is important — but it’s...
Sharpen your pencils, pack the bookbag, and get to bed early: it’s almost time for school to start again. But before the bell rings, send your customers a ba...
Without a doubt, your nonprofit’s email engagement efforts are among the defining factors in your relationships with supporters. Since email marketing is so...
Every year, nonprofits are spending more and more money on digital advertising. For every dollar they raise online, they spend about 4 cents on ads. To get t...
Behind the more than 1.5 million nonprofit organizations in the United States alone are volunteers, donors, and other supporters who work to help the organiz...
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