The only charity and nonprofit email campaign playbook you’ll ever need. We explain everything you need to grow your donor base and your audience.
More companies are moving toward remote structures to retain employees—and marketers need to take note to keep customers from quitting their brands, too. By Lauren
Marketers are tasked with finding the right balance between providing a targeted, valuable piece of content and not scaring the audience away. Here are five
We all have the same number of hours in the day, so how do some marketers seemingly stop time and get so much more done?
Looking to grow your email list? You’ve come to the right place. In this article we look at 10 proven lead magnet ideas and how
You want to collect more email addresses and provide valuable content — and your audience wants to solve a problem they have or find the
With more brands sending emails during the pandemic, make sure to incorporate these techniques so your campaigns don’t get lost in the crowd.
Wish you could just sit back and let something else attract emails to grow your lists? Sounds like you should start putting lead magnets to
Content marketing isn’t a new strategy. Companies have been using it for decades. But it didn’t hit the mainstream until about 10 years ago. Now,
Not sure what to send your email subscribers? Here are eight types of email marketing messages you should be giving them to keep them engaged
Almost everyone uses email. It’s even more popular than social media platforms like Facebook, Instagram, and Twitter. According to Optinmonster, email has 40 million more
For every customer who reaches out to your support team, there are many who don’t. Those people are dissatisfied with your product, but don’t care
Sharpen your pencils, pack the bookbag, and get to bed early: it’s almost time for school to start again. But before the bell rings, send
[It seems just like yesterday they were opening your emails, engaging with your content, visiting your site, and making purchases. Oh, the good days. But
Email marketing is one of the most effective ways to market your information, products, and/or services, when done properly. Unfortunately, approximately 17.3% of emails end
Are your email open rates so dismal you’re tempted to remove this plank from your promotional platform for good? In recent years, we’ve seen more
You know that your nonprofit’s email newsletter is chock full of interesting information, inspiring updates on your organization’s work, and fun ways to get involved
We are (obviously) nuts for email marketing. There’s no better way to get into your customer’s inbox and get their attention. But even the best
A no-nonsense marketing newsletter you’ll actually look forward to reading every single time.
