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They love you. They love you not. Put down the flower petals because there’s an easier way to figure out how customers feel about your

They love you. They love you not. Put down the flower petals because there’s an easier way to figure out how customers feel about your

No one wants to be that brand. We all know the one. Their customers dread seeing their messages pop up in their inbox, if they

We get it. It’s an e-jungle out there — and trying to get customers to notice your emails is no small task. Email is often

Email marketing is one of the most effective ways to market your information, products, and/or services, when done properly. Unfortunately, approximately 17.3% of emails end

Who doesn’t love a good list, especially when there are some solid stats thrown in to back them up? We sure do, so we put

Are your email open rates so dismal you’re tempted to remove this plank from your promotional platform for good? In recent years, we’ve seen more

We’re back today with part two of this email marketing for e-commerce brands guide. If you missed part one, we suggest you turn around and

Everyone gather ’round, we’re about to tell you a story about email marketing for e-commerce: Johnny is quite the ambitious young man. After college he

We all know that email marketing is effective, but it usually ends up feeling like a chore. Suddenly your emails all begin to look the

Did you know that good hygiene is as important to your email list as it is to your teeth? Or that email lists come in

You know that your nonprofit’s email newsletter is chock full of interesting information, inspiring updates on your organization’s work, and fun ways to get involved

We are (obviously) nuts for email marketing. There’s no better way to get into your customer’s inbox and get their attention. But even the best

You’ve read through your newsletter for what seems like the hundredth time. You even showed the email draft to the person sitting next to you

Blogging used to be an easy, inexpensive way to market yourself. Ten years ago, you could write a couple of articles, sprinkle them with keywords,

One of the worst things that can happen to you as an email marketer is being labeled a spammer. Not only does it suck, it

Pull out the costumes, and grab a few bags of candy (Reese’s Peanut Butter cups, please). It’s that time of year again. Halloween will be

One well-written email can make a big difference in your business. It can drive new sales, reach new people, or make people engage with your

They say breaking up is hard to do, but with all the options we have these days, it’s actually pretty easy. Old-school methods like voicemails
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