What to know about Google and Yahoo’s new regulations
By Lauren H. Dowdle Two of the top email providers will soon be implementing changes for email marketers to improve the user experience and reduce
By Lauren H. Dowdle Two of the top email providers will soon be implementing changes for email marketers to improve the user experience and reduce
By Lauren H. Dowdle With the holiday season upon us, now’s the perfect time to spread some cheer with an email campaign. These are perfect
By Lauren H. Dowdle Schools of all sizes and levels are tasked with creating emails to engage students and their parents—and these seven types of
By Lauren H. Dowdle Between managing students, faculty, district expectations, and the every-day tasks that come with working at an educational institution, school staff must
By Lauren H. Dowdle As parents and students prepare to head to the classroom, now’s the time to welcome them with an engaging back-to-school email
By Lauren H. Dowdle Tasked with taking care of the public, local governments often rely on the support and involvement of the community to help
By Lauren H. Dowdle A church’s goal is to engage with people, but that shouldn’t be limited to when they are there in-person. To expand
By Lauren H. Dowdle Look at the top of most Gmail inboxes, and you’ll see different tabs including Primary and Promotions. The gold standard of
By Lauren H. Dowdle After hitting send on an email campaign, you want to know that it’s displaying the way you intended it to for
Email marketing is a low-cost tool that marketers can use to send targeted campaigns, increase ROI, and improve engagement—as long as they incorporate the top
By Lauren H. Dowdle Creating an engaging school newsletter for parents can seem like a daunting task—but it doesn’t have to be that way. Check
By Lauren H. Dowdle Ask any educational institution what’s been the key to their success, and you’ll likely hear a range of responses. But one
Techniques to increase email engagement and monetary support that every nonprofit should use By Lauren H. Dowdle Nonprofits wouldn’t exist without the support from its
By Lauren H. Dowdle Each generation is known for possessing certain general traits, preferences, and ways of doing things. To best reach a specific age
By Lauren H. Dowdle Schools not only review prospects, but students and their families are also deciding where they want to attend. Being the place
We’ve compiled a list of 35 email marketing statistics and what they mean for you—starting with why email campaigns are vital to success.
Click Here. Buy Now. Read More. Those are all examples of calls to action (CTAs) you can use in your email marketing campaigns to drive
Whether you’re a church wanting to keep members updated or a religious website sending daily devotionals or content, crafting an engaging email marketing campaign can
A no-nonsense marketing newsletter you’ll actually look forward to reading every single time.