How to add a first name is by far one of the most commonly asked questions we get in support. While wowing your customers with
Stories are about creating a connection. They evoke universal emotions and create common experiences. For business purposes, storytelling can be an extremely powerful tool, especially
By Lauren H. Dowdle Between managing students, faculty, district expectations, and the every-day tasks that come with working at an educational institution, school staff must
The only charity and nonprofit email campaign playbook you’ll ever need. We explain everything you need to grow your donor base and your audience.
Marketers are tasked with finding the right balance between providing a targeted, valuable piece of content and not scaring the audience away. Here are five
Does the thought of hitting send on your next email marketing campaign leave your hands sweaty? The thought of emails hitting your subscribers’ inboxes only
Fundraising for nonprofit organizations is not a simple task. Fundraising successfully is even harder. But fundraising successfully on a budget? Now that seems downright impossible.
All marketers want to see their web visitors convert into leads. And there’s one online tool that’s designed specifically to do just that: a landing
Grow your list 10x faster with a technology NO ONE ELSE has:
They say breaking up is hard to do, but with all the options we have these days, it’s actually pretty easy. Old-school methods like voicemails
Did you know that back in the stone age of ecommerce (2013), email marketing had a 4300% ROI? That’s insane. No wonder ecommerce sites began
Do you ever feel like you’re playing a never-ending guessing game to figure out what customers want? In a perfect world, they would come straight
Without a doubt, your nonprofit’s email engagement efforts are among the defining factors in your relationships with supporters. Since email marketing is so targeted these
We’ve all been there. You spend hours writing a good email. You’ve got a killer subject line, you’ve focused on benefits instead of features, and
When you think about who you trust, you probably think about a friend, family member, or maybe even a coworker. We’re guessing your first response
We all have things we’re loyal to. Maybe it’s a brand, person, place, or employer. No matter what it is, that loyalty didn’t just happen
Today’s strongest companies understand the importance of customer success; 72% of organizations consider customer success to be a top priority, according to Forrester. When customers
Ah, email autoresponders. They’ve been called the “the hardest working, unsung hero of content,” “the single most effective way to nurture leads,” and even the
A no-nonsense marketing newsletter you’ll actually look forward to reading every single time.
